6/11/2023 0 Comments Paranormal activity budget![]() Still, Paranormal Activity had shown that just how low the floor of the found footage expenditure could be and still turn in blockbuster numbers, also setting the example for others like the V/H/S movies to avoid found footage complaints. Granted, the Slender Man-centered YouTube series Marble Hornets was the only found footage enterprise to ever really run a Paranormal Activity-level shoe-string budget, and many like The Last Exorcism still had more of a Blair Witch-style shaky-cam approach. RELATED: Paranormal Activity’s Full Movie Timeline Explained It also showed that a private residence and a camera that remained stationary for the majority of the story could dramatically simplify the entire process of making the film. Even more so than the creatively marketed Blair Witch Project before it, the film showed that found footage was not only a goldmine if the movie in question is scary enough, it could also be cranked out with practically no investment at all. The film was shot for $15,000 and came in at a final total of $215,000 with its reshot editing and post-production work. Here's how Paranormal Activity launched the found footage craze of the 2010s.Įven by found footage standards, Paranormal Activity was dirt cheap. For the more complex story of how Paranormal Activity became the found footage trendsetter that it did, it simply came down to all of the chips falling in its favor in just the right ways and at just the right time. RELATED: How Paranormal Activity 7 Will Change The Franchise For The BetterĪs with any story of box office success and subsequent legacy on the level of what Paranormal Activity managed to achieve, multiple different elements were obviously at play. Found footage existed before Paranormal Activity, but director Oren Peli's surprise hit was what really made it popular. ![]() However, Paranormal Activity directly led to found footage becoming the biggest horror movie trend for years, with The Last Exorcism, Apollo 18, The Devil Inside, and the also popular V/H/S series, just to name a few, arriving in its wake. Paranormal Activity wasn't patient zero of the found footage subgenre, with Cloverfield, REC, and its American remake Quarantine preceding it, and The Blair Witch Project becoming a genuine bonanza in the summer of 1999.
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